Dotmatics, a leading science and technology company, needed a video for an upcoming trade show. The goal was to take complex messaging and turn it into a digestible, engaging animation to draw people into their booth. A series of simple, kinetic sequences was created to help tell their story. The final piece helped Dotmatics stand out at the event and share their work in an approachable, memorable way.
Motion Design
Condensed animation for this example*
In collaboration with the marketing team, we determined the key messaging and tone of the animation. From there, I worked in Figma to mockup the screens that each animation would lead to. Once the concept received approval, hand-drawn storyboards were drafted to outline the animation’s flow and illustrate how each element would enter and exit the screen. These mockups were then translated into Adobe After Effects, where smooth, dynamic visual effects were keyframed to bring the piece to life. Then, the final compilation and touch-ups were completed in Premiere Pro. The finished animation served as a visual anchor that helped communicate the brand’s story.
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